Forbes Innovation Matchmaking 2.0: How AI Is Revolutionizing Online Dating Igor Khalatian Forbes Councils Member Forbes Technology Council COUNCIL POST Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. | Membership (fee-based) Mar 17, 2023, 06:30am EDT | Share to
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Twitter Share to Linkedin Igor Khalatian is the Founder & CEO of iris Dating , providing users an individualized online dating experience through AI technology. getty AI has become a driving force in modern technology and is changing the way we interact with our digital devices. From Siri and Alexa to self-driving cars and Chat GPT, AI is transforming our world in ways that were once only imagined in science fiction. With the rise of AI, we are beginning to see the benefits of machine learning, natural language processing and computer vision in a wide range of industries, including online dating. What The Future Holds For Online Dating With AI The use of AI in online dating could revolutionize the way people connect and find potential partners. With the increasing popularity of dating apps and online dating platforms, AI technology could play a major role in the future of online dating. For AI could impact online dating by: 1. Offering More Accurate And Personalized Matchmaking: AI algorithms can analyze vast amounts of data to understand users' preferences, interests and behaviors. This can allow for more precise matches. For example, AI may be able to solve manual swiping. It's time-consuming to swipe through countless profiles, but AI could understand user's taste and swipe for them. MORE FOR YOU Meet The Unknown
immigrant Billionaire Betting Her Fortune To Take On Musk In Space Baidu Shares Rebound Sharply As Analysts Laud ChatGPT-Like Ernie Bot Merch Madness: The Riches Flowing To NCAA Athletes Are Too Much For Alumni Groups To Handle 2. Authenticating User Profiles: AI can also detect patterns of behavior that are characteristic of fake or fraudulent profiles, helping to reduce the chances of catfishing. With the prevalence of fake profiles and catfishing , many users have understandably developed a sense of wariness regarding online dating. With AI-powered verification, dating apps can better guarantee that their users are authentic, mitigating the risks of fraudulent activity and heightening the overall quality of the user experience. 3. Sparking Conversation: Certain dating apps also make use of machine learning algorithms to suggest conversation starters , assuaging the anxiety of initiating a conversation and facilitating engaging and stimulating dialogues. Meanwhile, other apps leverage AI to filter and screen inappropriate messages , fostering an environment that is safer and more enjoyable for users. 4. Facilitating Conversation: AI can also help people communicate with potential matches. With AI-powered chatbots and conversational AI (paywall), online dating platforms can facilitate more efficient and natural communication between users. This could make the process of getting to know someone online more enjoyable and less daunting. AI Challenges For Online Dating There are, of course, traps to avoid when using AI with online dating. When users hear "AI," they think of
Hollywood movies and expect it to be absolutely perfect. When it comes to dating or attraction, however, things are more complex. AI can vastly improve the probability that a user will like somebody, but it's not going to be perfect. This is something to keep in mind when incorporating AI into a dating product. You have to communicate clearly to users what AI is capable of and what it is not capable of. Otherwise, users may be disappointed when their experience doesn't match their expectations. AI also raises intricate ethical quandaries that deserve considerable attention. The issue of bias in AI algorithms may be one of the most important to understand. These algorithms are only as efficacious as the data they are trained on. If that data is tainted with bias , the algorithm, too, will inevitably be biased. For instance, if a dating app's algorithm is trained on a dataset that predominantly features heterosexual users, it may not be as effective in linking same-sex couples. Conclusion The use of AI is rapidly increasing in the online dating industry, and it’s gaining more momentum since the ChatGPT was released. Riding this wave, AI-powered dating apps use advanced algorithms to analyze and interpret user data, raising the potential for even more personalized and successful matches. As the technology continues to evolve, we can expect to see even more exciting developments in the world, and those in the industry should continue to follow these trends to ensure that they can implement this technology successfully. Forbes Technology Council is an invitation-only community for world-class CIOs, CTOs and technology executives. Do I qualify? Follow me on LinkedIn . Check out my website . Igor Khalatian Editorial Standards Print Reprints & Permissions