September 19, 2021
Piers Morgan will be presenting a nightly talkshow in this new venture aimed at outflanking the ailing GB News
Rupert Murdoch’s launch of talkTV is about opportunism as much as ideology | Emily Bell
The human Marmite of British journalism, Piers Morgan, is about to be spread very thinly. He has signed a global commentary deal with Rupert Murdoch’s News Corp. A nightly talkshow will be central to the plans of a new venture, talkTV, which is to be launched “early next year”. Morgan’s show will also air on Fox Nation, a streaming spinoff from Fox News, in the US and Sky News in Australia, making him a daily presence on three continents. He can also be enjoyed – or avoided – in print, where a twice-weekly column will appear in the Sun and the New York Post, and in a book deal with Murdoch’s HarperCollins publishers.
Morgan, who stagily stormed off the set of Good Morning Britain in March, will seemingly no longer be “silenced” by “cancel culture”. He will instead be given global amplification as part of a new battle for the small but economically significant audiences for right-leaning news. The media village gossip is part of a much larger pattern of change affecting all mainstream newsrooms and challenging how broadcasters think about bias, opinion, news and their own presenters. It is also part of a testing of the generational tensions within journalism, where the hunger for diversity and broader representation is creating economic opportunities for those mining the often older, whiter, righter and richer demographic.
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