June 29, 2020
Jeffrey Katzenberg’s short-form content platform has struggled to make an impact with bad reviews, lack of interest and legal issues swirling
The fall of Quibi: how did a starry $1.75bn Netflix rival crash so fast?
Nearly three months ago, in early April, the $1.75bn content experiment known as Quibi lurched from its rocky, much-maligned promotional campaign into full-scale launch. The service offered a tsunami of celebrity-fronted shows segmented into “quick bites” (hence, “qui-bi”) of 10 minutes or less – a Joe Jonas talkshow, a documentary on LeBron James’s I Promise school, a movie with Game of Thrones’s Sophie Turner surviving a plane crash, all straight to your phone. At the time, many of us wondered if Quibi could deliver on its central promise – to refashion the style of streaming into “snackable” bites – or if, teetering under the weight of its massive funding and true who’s who of talent as the world shut down, it would become shorthand for an expensive mistake.
The service, the brainchild of the DreamWorks Animation co-founder Jeffrey Katzenberg and the former Hewlett-Packard CEO Meg Whitman – two billionaires deeply entrenched in the Hollywood and Silicon Valley establishment – was “either going to be a huge home run or a massive swing and a miss”, Michael Goodman, a media analyst with Strategy Analytics, told the Guardian. Given a string of bad news since its 6 April launch – missed targets, executive departures, Katzenberg singularly blaming the pandemic – and the sunset of its 90-day free trial with millions fewer subscribers than anticipated, the scales seemed decidedly tipped toward swing and miss. But while it’s too soon to declare the end of Quibi, it’s still worth asking: is the promise of the quick bite already over? And what went so wrong?
Related Stories
Latest News
Top news around the world
Coronavirus Disease

Coronavirus disease (COVID-19) is an infectious disease caused by a newly discovered coronavirus.

Most people infected with the COVID-19 virus will experience mild to moderate respiratory illness and recover without requiring special treatment. Older people, and those with underlying medical problems like cardiovascular disease, diabetes, chronic respiratory disease, and cancer are more likely to develop serious illness.

Around the World

Celebrity News

> Latest News in Media

Watch It
Mick Jagger Jabs Back at Paul McCartney Over 'Blues Cover Band' Remark | TMZ TV
October 18, 2021
PJILcZTVgv4
Kourtney's Finally Gettin' Hitched | The TMZ Podcast
October 18, 2021
oImJ5RKQ4iY
Tom Brady Says He Can 'Literally' Play QB 'Til He's 55 | TMZ TV
October 18, 2021
9kwGtku6sUg
Kravis Engaged, Paris' Bridal Shower & Will's New Body
October 18, 2021
c8SvYPQVhJ0
Potomac Apology, "90 Day" In-Laws & Thirst Trappin'
October 18, 2021
EHkh4jIYdJc
"Vanderpump Rules" Star Lala Kent & Randall Emmett SPLIT | E! News
October 18, 2021
SgNiNgUv9Dw
Jodie Comer talks ‘The Last Duel’ and the Importance of Women’s Stories
October 15, 2021
vV29lFZYjsQ
Matt Damon, Ben Affleck and Nicole Holofcener discuss collaborating on ‘The Last Duel’
October 15, 2021
Uo041fzryl0
The 'Halloween Kills' Cast Picks Their Favorite Kills From The Film
October 14, 2021
HnRmpqc6lm0
Tori Spelling livid outside lawyer’s office | Page Six Celebrity News
October 19, 2021
c6jXGlZ4tUM
Meghan McCain reveals why she quit ‘The View’ | Page Six Celebrity News
October 19, 2021
U8hKU3XaWoA
Melanie C tears up over ‘DWTS’ elimination | Page Six Celebrity News
October 19, 2021
6kupl6xAqYs
TV Schedule
Late Night Show
Watch the latest shows of U.S. top comedians

Sports

Latest sport results, news, videos, interviews and comments
Latest Events
19
Nov
ASIAN CHAMPIONS LEAGUE: Group H
Sydney FC - Shanghai SIPG
17
Nov
UEFA NATIONS LEAGUE A: Group Stage
Spain - Germany
14
Nov
UEFA NATIONS LEAGUE A: Group Stage
Germany - Ukraine
08
Nov
ENGLAND: Premier League
Manchester City - Liverpool
08
Nov
ENGLAND: Premier League
Arsenal - Aston Villa
08
Nov
SPAIN: La Liga
Valencia - Real Madrid
08
Nov
ITALY: Serie A
AC Milan - Verona
08
Nov
ENGLAND: Premier League
West Bromwich Albion - Tottenham Hotspur
08
Nov
ITALY: Serie A
Bologna - Napoli
08
Nov
ITALY: Serie A
Genoa - Roma
08
Nov
ITALY: Serie A
Atalanta - Inter Milan
08
Nov
ITALY: Serie A
Lazio - Juventus
08
Nov
GERMANY: Bundesliga
Bayer Leverkusen - Borussia Monchengladbach
08
Nov
ENGLAND: Premier League
Leicester City - Wolves
08
Nov
GERMANY: Bundesliga
Wolfsburg - Hoffenheim
08
Nov
SPAIN: La Liga
Real Valladolid - Athletic Bilbao
08
Nov
SPAIN: La Liga
Levante - Alaves
08
Nov
SPAIN: La Liga
Real Sociedad - Granada CF
08
Nov
ITALY: Serie A
Torino - Crotone
08
Nov
SPAIN: La Liga
Getafe - Villarreal
07
Nov
GERMANY: Bundesliga
Borussia Dortmund - Bayern Munich
07
Nov
ENGLAND: Premier League
Everton - Manchester United
07
Nov
ENGLAND: Premier League
Chelsea - Sheffield United
07
Nov
SPAIN: La Liga
Atletico Madrid - Cadiz
07
Nov
SPAIN: La Liga
Barcelona - Real Betis
07
Nov
GERMANY: Bundesliga
Augsburg - Hertha Berlin
07
Nov
GERMANY: Bundesliga
Stuttgart - Eintracht Frankfurt
07
Nov
GERMANY: Bundesliga
RB Leipzig - SC Freiburg
07
Nov
ENGLAND: Championship
Rotherham - Preston NE
07
Nov
ITALY: Serie A
Parma - Fiorentina
07
Nov
ENGLAND: Championship
Watford - Coventry
07
Nov
ENGLAND: Championship
Norwich City - Swansea City
07
Nov
ENGLAND: Championship
Blackburn - QPR
07
Nov
ENGLAND: Championship
Derby County - Barnsley
07
Nov
ENGLAND: Championship
Huddersfield - Luton
07
Nov
ENGLAND: Championship
Nottingham Forest - Wycombe Wanderers
07
Nov
ENGLAND: Premier League
West Ham United - Fulham
07
Nov
ENGLAND: Championship
Sheffield Wednesday - Millwall
07
Nov
ENGLAND: Championship
Brentford - Middlesbrough
07
Nov
ENGLAND: Championship
Birmingham - Bournemouth
07
Nov
SPAIN: La Liga
Sevilla - Osasuna
07
Nov
ITALY: Serie A
Benevento - Spezia
07
Nov
ENGLAND: Premier League
Crystal Palace - Leeds
04
Nov
CHAMPIONS LEAGUE: Group stage, Group G
Ferencvaros - Juventus
04
Nov
CHAMPIONS LEAGUE: Group stage, Group G
Barcelona - Dynamo K.
03
Nov
CHAMPIONS LEAGUE: Group stage, Group A
Salzburg - Bayern Munich
03
Nov
CHAMPIONS LEAGUE: Group stage, Group D
Atalanta - Liverpool
Find us on Instagram
at @feedimo to stay up to date with the latest.
Featured Video You Might Like
zWJ3MxW_HWA L1eLanNeZKg i1XRgbyUtOo -g9Qziqbif8 0vmRhiLHE2U JFCZUoa6MYE UfN5PCF5EUo 2PV55f3-UAg W3y9zuI_F64 -7qCxIccihU pQ9gcOoH9R8 g5MRDEXRk4k
Copyright © 2020 Feedimo. All Rights Reserved.