Using
World Cup pain to fuel a successful Six Nations and capitalise on the squad’s diversity can inspire new audiencesEddie Jones has hit the reset button at the start of England’s new four-year cycle. His starting lineup hasn’t changed a great deal but what better way to demonstrate that the page has been turned than declare “we want to be remembered as the greatest team that ever played rugby”?
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Eddie says a lot of things, sometimes to make us buy into a narrative, sometimes to deflect, but I want to take this incredibly bold mission statement at face value and hold him and the Rugby
Football Union to account to it. I’m not sure we’ll quite see tens of thousands of Twickenham supporters wearing Make
England Great Again T-shirts but it’s a simple message and a metric against which Jones can be measured. It’s also a huge challenge for the RFU but at the same time a massive opportunity.