Forbes Lifestyle Style & Beauty The Best Spring 2023 Hair Product Launches Celia Shatzman Senior Contributor Opinions expressed by Forbes Contributors are their own. I cover
fashion, beauty and grooming. Following May 23, 2023, 12:30pm EDT | Press play to listen to this article! Got it! Share to
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Twitter Share to Linkedin A model wearing the Balmain Hair Couture Large Riviera Headband Cognac Balmain Hair Couture As the temperatures start to rise, often so does the time spent cleansing, styling and caring for your hair. Between fighting frizz and damage, tending to your locks can turn into a serious commitment. But it doesn’t have to be that way. The latest formulas can help simplify your routine while delivering amazing results. To prove it, we rounded up the best spring 2023 hair product launches, spanning a hair brush that’s better for the planet and your strands to the top new shampoo and conditioner formulas to damage erasers to leave strands super soft. Scroll through our favorites for a better hair day every day this spring. John Frieda Frizz Ease Replenish & Repair Nourishing Shampoo & Conditioner John Frieda John Frieda Frizz Ease Replenish & Repair Nourishing Shampoo & Conditioner As the temperatures rise, tis the season to amp up the frizz fighting efforts. This new duo will get the
Job done in just one wash, courtesy of argan, moringa and coconut oils that work to tame frizz. The hero complex, Anti-Damage Technology, visibly fixes damage to make hair more manageable while improving its health. $8 each, walmart.com Not Your Mother’s Overnight Clean Freak Dry Shampoo Not Your Mother’s Not Your Mother’s Overnight Clean Freak Dry Shampoo Get your beauty sleep with this innovate dry shampoo that works as you snooze to clean strands by morning. Essentially a waterless shampoo, excess
Oil is absorbed by natural starches including rice and barley, plus sage and chamomile extracts soothe and refresh. $9, ulta.com MORE FOR YOU The Best Tinted Sunscreens That Give A Protective Glow The Very Best Sunscreens Of 2023 The Best Bath Towels Of 2023 According To Rigorous Testing Rahua Heat Protectant Shield Rahua Rahua Heat Protectant Shield It’s no secret that heat styling does a serious number on your hair. Safeguard your strands with this heat protectant that works up to 425°F. The Heat Resistant Plant complex—a blend of castor seed and almond oils, avocado, shea butter and rahua oil—does the heavy lifting to protect strands and boost elasticity to prevent breakage. $38, rahua.com Fable & Mane MahaMane Post-Wash Smooth & Shine Hair Oil Fable & Mane Fable & Mane MahaMane Post-Wash Smooth & Shine Hair Oil According to Ayurvedic tradition, many hair oils are designed to be used before you suds up, but this one is meant to be applied post shampoo. Work the antioxidant-rich oil into locks to smooth strands, tame frizz and imbue high wattage shine with a blend of six nourishing fruit oils. $38, fableandmane.com Oribe Alchemy Strengthening Masque Oribe Oribe Alchemy Strengthening Masque Give tired locks a mini makeover with this fast-working mask that fortifies and replenishes delicate strands with shea butter and yacón root. Oribe’s Curative Blend goes deep into the cortex to repair hair from the inside, leaving hair longer and stronger, preventing breakage and helping it reach great lengths. $68, oribe.com Michiru Scalp Tonic Michiru Michiru Scalp Tonic This new Japanese-inspired hair line is all about boosting thinning locks and improving scalp and hair health. The leave-in tonic is spiked with niacinamide for lasting nourishment and hydration, plus vitamin B to ease scalp dryness. $18, target.com Balmain Hair Couture Large Riviera Headband Cognac Balmain Hair Couture Balmain Hair Couture Large Riviera Headband Cognac When you’re having a bad hair day that’s truly a lost cause, simply put on this chic headband and you’ll instantly look pulled together. Crafted from napa leather with an 18k gold-plated Balmain logo, the nubuck lining ensures it stays put and comfortable while looking effortlessly elegant. $510, balmainhair.us Wet Brush Go Green Speed Dry Wet Brush Wet Brush Go Green Speed Dry Good for your hair and the planet, this newly revamped Wet Brush features a brush body made from 59% plant-based plastic. Its IntelliFlex bristles ensure 45% less breakage and the HeatFlex bristles flex while working through strands to stop pulling and snagging, minimizing damage along the way. The brush also speeds up drying time with its vented design that enables air to go through the brush, also reducing your hair’s exposure to heat. $16, ulta.com Kerastase Symbiose Scalp Renewal Micro Exfoliating Scrub Kerastase Kerastase Symbiose Scalp Renewal Micro Exfoliating Scrub Fight flakes with this anti-dandruff scalp scrub that dissolves dead skin cells and flakes to gently exfoliate. By leaving your scalp squeaky clean, the anti-dandruff active ingredients can go deeper into the scalp’s pores. Two percent salicylic acid keeps dandruff in check, while the formula also soothes and hydrates to reduce irritation and redness. $47, kerastase-usa.com ILES FORMULA Scalp + Hair Rejuvenating Booster ILES FORMULA ILES FORMULA Scalp + Hair Rejuvenating Booster Strengthen strands and boost hair growth with this unisex scalp serum that minimizes the signs of hair loss. The lightweight leave-in treatment can be applied on wet or dry hair and absorbs quickly. Its hero ingredient is Procapil (Biotinoyl Tipeptide-1), and it also contains wasabi, tomato and
Apple extracts. Expect to see results after three months of regular use. $95, ilesformula.com Fur Ingrown Microdart Patch Fur Fur Ingrown Microdart Patch As the weather warms up, it’s a reminder that the hair on your head isn’t the only hair you have to tend to. Ingrown hairs are notoriously pesky to treat, but you can simply apply this microneedle patch that features microdarts that delivers active ingredients right where you need them to deflate bumps, minimize inflammation and speed up the healing process in only six hours. The spots can be applied everywhere and anywhere, including your face and neck to the bikini line. $28, furyou.com R+Co Dallas Biotin Thickening Treatment R+Co R+Co Dallas Biotin Thickening Treatment Need to pump up the volume? Turn to this hair thickening treatment that will be thinning hair’s new best friend. It works to build texture to instantly fake a fuller head of hair, while biotin works over the long-term to strengthen hair’s infrastructure. The formula is spiked with ginseng root extract to prevent breakage, rice starch to absorb excess oil to boost volume, quinoa seed extract to repair and protect the cuticle, and hydrogenated castor oil to add shine and hydration. $38, randco.com Innersense I Create Definition Styling Foam Innersense Innersense I Create Definition Styling Foam Getting curly hair to behave can sometimes be a challenge, but this styling foam will help ringlets and waves get in formation. It works to define curls, fight frizz and provide hold, all while infusing hair with aloe leaf juice for fullness and manageability, amaranth seed extract to improve hair health and pequi oil to boost shine. $28, innersensebeauty.com Kerasilk Liquid Cuticle Filler Kerasilk Kerasilk Liquid Cuticle Filler Damaged hair isn’t a lost cause, as this innovative launch proves. Kerasilk is back with a bang, with this superstar leave-in product that reconstructs and invigorates damaged hair. A favorite of celebrity hairstylist Harry Josh , who works with the brand, he appreciates that the heat-activated spray delivers instant results, improving strength, health and shine both immediately and over time with blue lotus extract, which contains iron, copper and vitamins C and B. $34,
Amazon.com Virtue Flourish Brow Density Booster Virtue Virtue Flourish Brow Density Booster Virtue’s patented Alpha Keratin 60ku Clinical protein has changed the way hair can be nurtured from the outside in. Eyebrows are hair too, so this brow-boosting serum includes that signature ingredient, plus peptides and plant-based extracts to thicken, condition and strengthen brows. The powerhouse formula contains clinically proven ingredients that help with hair density and follicle health. $80, virtuelabs.com DevaCurl Mist of Wonders Leave-In Instant Multi-Benefit Curl Spray DevaCurl DevaCurl Mist of Wonders Leave-In Instant Multi-Benefit Curl Spray Talk about a multitasker! Made for waves, curls and coils, the leave-in spray features the brand’s nutri-curl technology to nourish textured hair. It has a whopping 12 benefits: moisturizes, softens, detangles, strengthens, reduces breakage, provides heat protection, mends split ends, color protects, fights frizz and contains UV filters, plus it’s non-flaking and non-crunchy. Bonus: Once you’ve spritzed the last of it, you can buy a refillable pouch to save on plastic. $40, devacurl.com Verb Ghost Air Dry Whip Verb Verb Ghost Air Dry Whip Warmer weather is the right weather for air drying and this new lightweight styling cream makes the process even more effortless. Simply work a small amount evenly through damp strands from mid-lengths to ends, adding more of the buildable formula as needed sans any crunchiness. The potent combo of moringa oil, mushroom extract and a blend of vegan proteins join forces to add shine, definition and texture while smoothing and reducing frizz. $20, VerbProducts.com Olaplex Lashbond Building Serum Olaplex Olaplex Lashbond Building Serum Who doesn’t want longer, stronger lashes? Olaplex taps its hair-boosting powers to help lashes reach new lengths. The new Olaplex Peptide Technology and Olaplex Bond Building Technology get the job done, along with potent ingredients like biotin to support the natural lash growth cycle and hyaluronic acid to hydrate and nourish lashes to boost retention. Clinical results prove lashes will be thicker, denser, longer, more lifted and healthier. $68, olapex.com Redken All Soft Mega Curls Hydramelt Leave-in Treatment Redken Redken All Soft Mega Curls Hydramelt Leave-in Treatment Whip curls into shape with Redken’s latest treatment that locks in hydration and nourishes, leaving hair with a defined curl pattern. Expect shinier, bouncier ringlets that will instantly look and feel healthier, and improve over time with continued use. For maximum results, pair it with the matching shampoo and conditioner . $28, ulta.com dpHUE Glossy Glaze dpHUE dpHUE Glossy Glaze It only takes two minutes for this treatment to work its magic, toning colored hair and adding just a touch of color with its 3D Sheer Pigment Technology. Featuring mullein flower extract for shine, it also contains upcycled sugar cane, lemon zest and ceramides for softness, smoothing frizz and sealing cuticles. $29, dpHUE.com Inde Wild Champi Hair Oil Inde Wild Inde Wild Champi Hair Oil Ancient Ayurvedic ingredients make up this hair oil with modern benefits. Eleven clinically-proven Ayurvedic actives, including castor oil, hibiscus, brahmi and five carrier oils—sesame, coconut, almond, Indian argan and vitamin E—makeup this 100% natural formula that restores, strengthens and hydrates strands, boosts growth, soothes irritation and dandruff, and improves hair and scalp health. A mother-daughter team, Diipa and Sangitha Khosla, are behind the brand, sharing their secret family recipe. Sangitha, an Ayurvedic doctor and dermatologist, has spent over 40 years perfecting the formula. $29, indewild.com HAIRtamin Biotin & Botanicals Deep Condition & Repair Mask HAIRtamin HAIRtamin Biotin & Botanicals Deep Condition & Repair Mask For some serious hair repair, work this mask into thirsty strands. The potent blend of botanicals and biotin work to deeply condition, repair and restore damaged and over-processed hair. Safe for colored hair, it also helps to prevent future damage, strengthening and softening strands along the way. $36, hairtamin.com OUAI Anti-Dandruff Shampoo OUAI OUAI Anti-Dandruff Shampoo Afraid of wearing black? You won’t be after using this effective formula for a few weeks. Two percent salicylic acid takes center stage to fight flakes, itching, irritation, seborrheic dermatitis and psoriasis without being too harsh. There’s also propanediol caprylate to prevent the bacteria that causes dandruff, as well as conditioning agents to soothe, calm and hydrate the scalp. OUAI’s signature fresh and calming scent, Cape Town—featuring notes of ginger, basil, spearmint, tomato leave, green fig, ambroxan and wet grass—proves this isn’t your average anti-dandruff shampoo. $36, theouai.com MONDAY Repair Shampoo MONDAY MONDAY Repair Shampoo & Conditioner Damaged hair will drink up this healing combo. The formula is spiked with keratin to strengthen strands, plus natural ingredients like vitamin E, shea butter and coconut oil to bring damaged hair back to life, leaving it happy, healthy and hydrated. $7.99 each, ulta.com Eva NYC Mane Magic 10-in-1 Primer for Fine Hair Eva NYC Eva NYC Mane Magic 10-in-1 Primer for Fine Hair The original version is so popular that Eva NYC decided to formulate a version especially for fine hair. It delivers the same perks—minimizing frizz and static for 24 hours, plus safeguarding from UV and sun exposure—without weighing down fine strands. The multitasker also works as a heat-protectant (up to 450°F) and detangler, and softens, smooths and nourishes with ingredients like argan and sunflower seed oil, in addition to a slew of antioxidants. $13, ulta.com SEEN Restore Scalp Serum SEEN SEEN Restore Scalp Serum Scalp care is the new skincare. Add this serum to your hair routine and you’ll see what we mean. The soothing serum leaves the scalp balanced and soothed with a healthy microbiome, easing the symptoms of a dry scalp, including flakes and irritation. The fast-absorbing formula features propanediol caprylate, a naturally-derived active ingredient that detoxes the scalp; sarcosine to ward off stress, pollution and product buildup; bisabolol to calm; and squalene to nourish and boost the skin barrier. $48, helloseen.com Bumble and bumble. Sunday Purifying Clay Wash Bumble and bumble. Bumble and bumble. Sunday Purifying Clay Wash Honor its name and use a lazy Sunday to treat your locks to this treatment that will refresh your hair and scalp. The shampoo and clay mask hybrid delivers a serious detox to get rid of product buildup, pollutants and impurities, courtesy of kaolin and bentonite clays, plus lactic acid. Strands will be set for the week. $34, bumbleandbumble.com Matrix Fixer Hairspray Matrix Matrix Fixer Hairspray Hairspray that provides budge-proof styles can sometimes feel a little too budge-proof. That’s not the case with this new hairspray that has hold sans any stiffness or crunchiness. Leaving locks touchable and soft, it doesn’t skimp on staying power. $22, ulta.com Odele Flex Hair Gel Odele Odele Flex Hair Gel Yes, “flex” and “hair gel” can be in the same sentence. Odele’s gel has great grip yet doesn’t compromise feel and movement. Impressively versatile, it can be used on wavy or curly hair to define your natural texture, or keep a sleek ‘do in line. $12, odelebeauty.com Drybar Crown Tonic Pre-Shampoo Scalp-Balancing Cleanser Drybar Drybar Crown Tonic Pre-Shampoo Scalp-Balancing Cleanser Buildup is a very real and all too common consequence of using your favorite products day after day. Luckily, this clarifying cleanser works through all the gunk to remove it, leaving strands super fresh and clean, plus exfoliates and nixes excess oil. That’ll help your go-to styles look even better. $36, drybar.com NatureLab Tokyo Perfect Clean Scalp Balancing Sake Rinse NatureLab Tokyo NatureLab Tokyo Perfect Clean Scalp Balancing Sake Rinse Sake is for more than sipping. The booze can also balance and restore the scalp by removing product buildup and other impurities, leaving it cleaner than ever. Sake is naturally chock full of probiotics, plus the formula includes rice water for hydration. $19, ulta.com Vegamour Hydr-8 Hydrate and Repair Shampoo Vegamour Vegamour Hydr-8 Hydrate and Repair Shampoo Dry hair isn’t a good look. To resuscitate strands, this shampoo taps the power of Karmatin, a vegan alternative to keratin, to deeply hydrate hair while delivering crucial nutrients to strengthen it as well. It gently washes away product buildup, impurities and excess oil without stripping strands and is clinically proven to reduce frizz for up to 72 hours, leave hair eight times more moisturized and 2.5 times stronger after a single use. $38, vegamour.com Hair Proud Clean & Strong Pre-Cleanse Hair Mask Hair Proud Hair Proud Clean & Strong Pre-Cleanse Hair Mask When a regular shampoo isn’t doing the trick, reach for this hair mask before you suds up. The formula washes away product buildup and leaves hair and scalp looking and feeling healthier. You can thank the combo of biotin, an amino acids complex and Kakadu plum vitamin C for its conditioning effects, while squalene softens and nourishes. $10, walmart.com Marc Anthony Repair Bond + Rescuplex Repair & Protect Leave-in Treatment Marc Anthony Marc Anthony Repair Bond + Rescuplex Repair & Protect Leave-in Treatment Bond treatments are all the rage for repairing damaged locks and this leave-in treatment is getting in on the craze. It goes deep into the inner hair fibers to restore and reinforce broken bonds, moisturizing, smoothing frizz, detangling, boosting shine, reducing color fade and protecting from heat up to 450°F. $8, amazon.com Dove MEN+Care REAL Renew Coco Fatty Acid + Vegan Elastin 2 N 1 Shampoo + Conditioner Dove MEN+Care Dove MEN+Care REAL Renew Coco Fatty Acid + Vegan Elastin 2 N 1 Shampoo + Conditioner Proof that a 2-in-1 can work wonders, this twofer features natural oils, vegan elastin and plant-based vegan keratin to simultaneously cleanse and condition. Even dull, parched strands will be renewed and nourished. $8, walmart.com Follow me on Twitter . Celia Shatzman Editorial Standards Print Reprints & Permissions