Measures ranging from dropping membership fees to switching training sessions have had an immediate impact in Blackburn
![The Spin | Inclusion revolution: how East Lancashire CC have revived Asian involvement](https://i.guim.co.uk/img/media/b26ac7b5034e6d9835073e0a1d4389a0cb815266/1_0_1188_713/master/1188.jpg?width=1200&height=630&quality=85&auto=format&fit=crop&overlay-align=bottom%2Cleft&overlay-width=100p&overlay-base64=L2ltZy9zdGF0aWMvb3ZlcmxheXMvdGctZGVmYXVsdC5wbmc&enable=upscale&s=634a2ffded0c2018cfa9ad234b93c7b6)
So often, inclusion is just another word for thoughtfulness. Until last year the training sessions for the juniors at East Lancashire
Cricket Club used to be held midweek after school. It’s a time when a lot of the cricket-loving families in Blackburn are usually at mosque.
One of the first things Farouk Hussain did when he got involved was suggest that the club move the sessions to Saturday mornings. Hussain, a school teacher who runs the local Chance to Shine street programme, knows the area well, and he knows its south Asian demographic even better. Along with the training change, he persuaded those who ran the club to drop their £50 upfront membership fee to a tenner and institute a weekly training supplement of £3.