ACCC suggests that preventing digital giants from using news could be a way of ensuring they share ad revenue
A “collective boycott” of
Google and
Facebook may be an effective tool to force the digital giants to share advertising revenue with media companies, the competition watchdog has suggested.
Preventing Google and Facebook from using
Australian news is one of the mechanisms outlined in a paper released by the Australian Competition and Consumer Commission on Tuesday which gives the first insight into how a mandatory news media bargaining code could work.