Subscriber numbers up 35% in fourth quarter, giving
Amazon its best year since launch
Amazon has overtaken
Netflix to become the fastest-growing video-on-demand service in the
UK, as tactics including live-streaming
Premier League matches helped it record its best year for adding new subscribers since it launched six years ago.
Amazon Prime Video subscriber numbers jumped by 35% year-on-year in the fourth quarter, to 7.14m homes, coinciding with its debut broadcast of 20 Premier League matches.