November 28, 2019
Twenty-five years after her death – and with a Netflix series on the way – Selena’s approach to straddling Mexican and American identities is proving invaluable in the age of Trump
Viva Selena! How a murdered pop star gives hope to Latinos
On a sticky Sunday in August, more than 5,000 people are standing through sporadic torrents of rain to attend a free outdoor concert in New York’s Central Park. The event, Selena for Sanctuary, has been organised in response to the Trump administration’s severe policies on undocumented individuals, and the crowd has gathered to support immigrant-rights organisations such as Make the Road New York – all in the name of the pop star Selena Quintanilla.
Selena has been dead for nearly 25 years. The superstar was shot and killed in 1995, at the age of 23, by her fanclub manager, Yolanda Saldívar. Yet at the concert, she seems more present than ever: fans wear T-shirts emblazoned with her wide, red-lipped smile. Others wear one-piece jumpsuits and jackets with gleaming rhinestones, nods to the sparkling stage outfits Selena would often make herself. From the stage, a parade of up-and-coming bilingual artists belts out covers of her classic cumbia hits: Mexican-American indie star Cuco offers his take on Bidi Bidi Bom Bom, dream-pop newcomer Ambar Lucid sings Techno Cumbia, and Colombian-American singer Kali Uchis performs Como la Flor. Their songs are a celebration during a turbulent time, reflecting how Selena still serves as a symbol of hope in the fight for immigrants’ rights.
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