Global leaders gather for Paley International Council Summit 2020: Globally Connected: Media in the 21st Century, on November 10, 2020, to hear a discussion of "Embracing the Power of Purpose." As the world is confronted with multiple crises from the global COVID-19 pandemic to social unrest, catastrophic weather events and more, the power of purpose for brands to make a positive impact on people's lives has never been more essential. In a conversation with Procter & Gamble Chief Brand Officer Marc Pritchard interviewed by Publicis Groupe Chief Operating Officer Steve King, hear how Procter & Gamble is rising to this imperative as a force for good and a force for growth during these challenging times. Speakers: Steve King, COO, Publicis Groupe; Marc S. Pritchard, Chief Brand Officer, Procter & Gamble.