Sacha Baron Cohen’s sequel has passed up the chance to help cinemas in their hour of need. But its topical, social media-friendly blueprint points to the industry’s future
Sacha Baron Cohen’s aim in releasing his Borat sequel less than a fortnight before the US presidential
election is explicit: to influence its outcome by causing maximum embarrassment to the current administration and its allies.
America under a second Trump term, said Baron Cohen last week, would likely “become a democracy in name only”. His film finishes by urging viewers to vote, and leaves them in little doubt for whom.