Broadcaster planning more online content but says its big hits will remain on traditional TV
ITV is to increase its focus on streaming to compete with rivals including
Netflix, in a move that will lead to
Job losses at its traditional TV broadcasting operation.
The move, which involves the formation of a new on-demand division that will become the home of the BritBox and ITV Hub streaming services, marks the first step towards the hugely successful streaming model pioneered by Netflix.