Proceeds will help fund fight against coronavirusMove opens way for commercial sponsor at rebuilt stadiumBarcelona’s stadium will have a formal name for the first time in its 63-year existence after the club announced plans to sell next season’s rights and hand the proceeds to charitable activities and the fight against
Coronavirus.
The Camp Nou, which means the new ground, became the de facto name of Barça’s stadium after it was inaugurated in 1957, later rubber-stamped in a members’
referendum. Now it will get a surname as the club seek a sponsor for 2020-21 – a first step towards the sale of the naming rights as construction begins on a new 105,000-capacity stadium which they hope to have completed on the same site within four years. The current Camp Nou is Europe’s largest
Football stadium.